Floristry from scratch

You will learn how to create flower arrangements, choose suppliers and work with clients so that they come back. You will be able to get a job in a flower shop or start your own business.

Who is this course for?

Beginners in floristry

Learn the basics of floristry and the technique of creating bouquets. You will put together your first compositions, create an attractive portfolio and start making money from your favorite business.

Beginner florists

You will systematize your knowledge, study different forms of bouquets. You will be able to correctly position yourself and promote your work on the Internet. You will learn how to find your first clients and increase your income.

Practicing florists

Learn how to develop flower recipes. Learn how to communicate with different types of clients and make them come back and buy more. You will be able to find reliable suppliers and learn how to increase profits.

What you will learn:

  • Understand coloristics

Learn to harmoniously combine colors and shades. Understand how to assemble a bouquet of different flowers taking into account the basic rules of coloristics.

  • Assemble bouquets

Learn the spiral assembly technique. You will be able to work with different forms of bouquets and make stylish packaging.

  • Create flower arrangements

Understand how to create impressive compositions on foam and work with different bases for flowers.

  • Accept deliveries

Learn the rules for accepting flower deliveries. Learn how to prolong the freshness of cut flowers and care for potted plants.

  • Communicate with clients

Learn what types of customers there are and how they differ. You will be able to find an individual approach to each.

  • Search for new customers

Learn how to attract customers via the Internet, process orders, work with a flower accounting system and an online cash register.